DiAnn is head of growth for crowdsourced navigation and realtime traffic startup, Waze. Founded in Israel, Waze was sold to Google in June 2013. Working across governments, international media and local community groups, DiAnn continues to spearhead the company’s global initiatives to make connected cities a reality.
Prior to joining Waze, DiAnn was CoFounder and CEO of Platial, The People’s Atlas, a collaborative, user generated, cartographic website which enabled people to map the things that are important to them. She also founded CommunityCentric Marketing, an Amsterdambased consulting firm helping brands and media companies work with social media; and Eisnor Interactive, an offline promotion agency engaged in building and communicating Internet brands. DiAnn serves on the board of Gray Area Foundation for the Arts (GAFFTA), Meetup Inc and speaks widely on mobile, location, connected cities and crowdsourcing. She holds a BS in Studio Art and Business Administration from New York University and is a member of the 2014 Class of Henry Crown Fellows at the Aspen Institute.